Media kits

 Customized TV Commercials 

American Veterans marketing communication kit
When we needed them ... they answered the call ...
When making funeral arrangements, many families want to recognize the sacrifices made by their loved ones. Military service should be acknowledged. Be sure families know that your funeral home offers services that pay honor to these devoted American patriots.


Family-Owned Funeral Homes marketing communication kit
A family serving families . . .
There is a difference and it does matter to many consumers. Tell your story of heritage and commitment to a family-based profession. Distinguish your funeral home from corporate-based chains.


Personal Memorialization marketing communication kit
Families want to remember loved ones for what they did...and how they made a difference.
Make sure families know that you are ready to assist them in providing products and services that create the perfect memorialization that is personalized specifically for their loved one.


Preplanning marketing communication kit
Preplanning continues to grow in popularity in nearly every region of the country.
Consumers are making it a priority... and so should you.
Preplanning offers the families you serve comfort and peace-of-mind...it offers your business a secure future.


Trust marketing communication kit
For many families, Trust is an essential factor when choosing a funeral home.
Knowledgeable advice ... Understanding ... Compassion ...
Be sure families know that your funeral home offers these very important characteristics that mean value to them.



Every Marcomkit includes:


Instruction Guide
  It tells you who to call, what to
  say and offers tips on dealing
  with the media.

Pitch Letter
  This letter will help you sell your
  story idea to Editors, Reporters
  or News Directors.

Camera Ready Ad
  This black and white ad is ready for placement.
  Just provide the print outlet with info on your funeral
  home. They'll insert the information and the ads per your instructions.

Radio Scripts
  Most radio stations will produce 30-second commercials from these
  scripts. Production costs are normally covered when you buy air time
  on the stations.

  *Television Commercials and Fond Memories video are not included in the
  Funeral Home advertising kit.

marcomkits.com offers 30-second Television Commercials that will promote your funeral home ... affordable and professional in appearance ...
$1,100.00 plus shipping and handling - These pre-produced commercials come with a video/audio tag featuring your funeral home. Video may include a quality photograph, logo, text or other artwork supplied by you.

Photography / artwork may be supplied via e-mail, electronic file or hardcopy.
Allow 2 to 4 weeks for delivery.

For details contact ...
Lane & Company Communications, Inc.
888-449-5263

marcomkits@laneandcompany.com

Family-owned Funeral Home advertising and marketing experts.

Fond Memories

Sample video


It's the same concept as the ever-popular Memory Board
but Fond Memories adds a whole new dimension ...


These touching video productions offer families and friends the opportunity to reflect on special moments and remember special people.

Some families may choose to display the Fond Memories video during visitation, during services or to have as a keepsake. Basic Package: $125.00

(Please note that this video is very large
and requires DSL or Cable modem
access for proper viewing.)

Lane & Company Communications - Cincinnati, Ohio - 888-449-5263
Specializing in Funeral Home Advertising and Funeral Home Marketing Kits
Entire Contents © Copyright 2004, Lane & Company Communications - All rights reserved.
Funeral Home Advertising page last updated: 28 April 2004